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"Business Networking On Steroids"
Speaker: Toby Marshall, Professional Speaker on Marketing for Small Business, Founder and Principal of Lead Creation Pty Ltd & GMAA Member
How to use the powerful new online networking tool to build valuable business connections - the tool that was created just for Managers and Professionals
Can social networking sites be used profitably in business? Why have younger (and many older) generations embraced this form of networking so readily? This session answers these questions and more.
The current 'flavour of the year' is Social Networking and it is always made out that there is a lot of choice. The media loves to highlight the huge numbers of new networking sites, as do all the ‘so-called experts' running workshops.
However, for business there is only one. That network is LinkedIn.
In this workshop you will learn how to create a powerful profile and presence on the site. Once you know the tricks, it is easy to migrate your profile to any number of other networking sites if you so choose. But LinkedIn is the network that matters for those who want to build business connections. LinkedIn has a network of 56 million professionals and managers who are all there for business reasons. You can leave Facebook and MySpace to the time wasters. LinkedIn is your key to hundreds and even thousands of valuable business contacts and potential clients.
Toby Marshall has extensive experience in the financial services industry, primarily in sales and marketing. He's run small to medium-sized service businesses - so understands the real issues.
You will leave the workshop with strategies to:
- access valuable connections using social media;
- discover and join groups which contain networks of potential clients;
- create online profiles which sell your business and service;
- get more persuasive testimonials; and
- communicate subtle sales messages within the online community.
Don't miss this opportunity to discover how to make the powerful LinkedIn network work for you.
About our Speaker:
Toby Marshall - Founder and Principal of Lead Creation Pty. Ltd
Toby Marshall is responsible for the direction and vision of Lead Creation, and the company's expanding marketing strategies for small to medium service businesses. With thirty-nine years of business experience, primarily in sales and marketing, Toby leads the team that makes cost effective and effective innovation marketing strategies a reality for small businesses Australia wide.
Toby thinks strategically-he studied his 2-year Masters of Business Administration at Australia's leading business school - the Australian Graduate School of Management, where he received high distinctions in marketing. Instead of only telling you what to do or how to do it, when it comes to marketing, Toby and his team do it all for you at an unbeatable price.
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